Guest poster Greg Sterling is an Industry Analyst.View more from Greg Sterling at his blog, Screenwerk.The numbers are compelling. US teens spend roughly 25% of all their online time on social networks according to a new study by the Kaiser Family Foundation. And among social networks, as most people know, Facebook is dominant. The site has 350 million users worldwide and more than 130 million in the US.

One day in the very near future Facebook is likely to supplant Yahoo one of the top two Internet…

Here’s a question. What is the first thing you should online? Is it….

a. Buy pay per click ads b. Build a professionally designed website c. Hang out on social networks d. Get listed in local directories

Once bitten by the online advertising bug, a lot of business owners get ahead of themselves, seduced by pretty flash banner ads and other impressive-sounding tactics.  It’s understandable since online advertising tactics tend to be cost-effective and easily tracked, but the reality is that most people should go back to basics first.  The single most important thing you can do online as…