Dockery Therapy

Confidence from the Beginning

Don Dockery, a marriage counselor based in Mobile, Alabama, always knew an online presence was important but wasn’t sure where to begin or who to trust. “I just didn’t see the validity in most marketing companies that were contacting me,” Don explains. It wasn’t until he discovered Yodle that he felt like it might be the right time to go for it. “I could just tell it was a full package company. I instantly knew it was going to work for my kind of business. I didn’t feel nervous.”

Don says his confidence came from seeing the Yodle dashboard in action. Don was especially drawn to the email marketing feature, which he felt would be a great way to stay in contact with his clients between appointments. He was able to easily upload all of his existing clients into the dashboard to instantly start sending personal messages or mass emails.

Learning to Navigate

After speaking with Yodle’s customer care team, Don says that he quickly learned how to use all of the other Marketing Essentials™ features too: “The staff explained everything very thoroughly to me and I loved that because I felt like after one call I knew exactly how to use these tools.”

Don’s clients responded most positively to the reviews feature, which enabled them to give feedback about their sessions and provide Don with insights he had never received before. “It’s been outstanding. The client reviews have helped me to know what I’m doing right and what I can improve upon. That has made a big difference to me,” Don says.

Looking to the Future

Don believes that the Marketing Essentials features have resulted in him providing his clients with a higher level of service and creating a deeper connection with them to his business. Don also feels his richer online presence is responsible for getting him more clients over the past few months, which has enabled him to work full 40 hour weeks, something that wasn’t possible before.

“I can’t imagine not using Yodle in the future. It just works.”