There is only one Yodle logo. It can appear in blue and gray on a white background and in white on a blue or gray background.

In order to maintain brand integrity, the colors the logo can appear on or in is limited. This helps to ensure quick brand recognition and to reinforce the brand color palette.

There may be special occasions that break this rule. In these cases, please contact brandstandards@yodle.com for guidance.

To ensure the legibility of the logo, it is surrounded with a minimum amount of clear space. This isolates the logo from competing elements such as photography, text or background patterns that may detract attention and lessen the overall impact. Using the logo in a consistent manner across all applications helps to both establish and reinforce brand recognition.

A minimum clear space equal to one “o” of the wordmark is maintained around the logo at all times. No graphic elements or typography can impede this minimum clear space. When possible, keep a larger clear area.

The size of the logo matters. An over-sized logo, from a visual design perspective, can signify a poorly-designed property or marketing piece. The logo demands its own attention due to positioning and weight, thus the size is kept relatively small.

The integrity of the Yodle brand relies on using the logo in a consistent and professional way. For this reason, we stress that there is only one Yodle logo.

The following examples illustrate various improper uses of the Yodle logo.