Alfa Dental

Challenge

Alfa Dental of Dallas, Texas hasn't had trouble retaining patients. But, with the office located in a residential area without much foot traffic, new patients weren't going to walk in off the street.They knew they needed to find a way to promote their dental office to drive in more patients Alfa Dental tried many traditional forms of advertising including direct mail and the Yellow Pages to grow the business, but with no success.Then they decided to move their advertising online, and contacted Yodle.

Solution

“My sales representative and account manager have both have been very easy to work with, and they made the transition really easy for us,” Alfa Dental's office manager, Traci Williams notes about getting started with Yodle. They provided the practice with an appealing new web site, a custom pay-per-click advertising campaign on a vast network including the major search engines and local sites, and an easy-to-use reporting tool to track campaign results. The call recording function Yodle provided also served as a training tool for the office staff so they could better handle the new inbound phone calls.

Results

In just a few months, Alfa Dental has seen a 36 percent increase in business thanks to their new online strategy. In fact, Yodle generated more patients in one month than any other form of paid advertising they've used. And they're delighted with the service from their Yodle account team, from keyword management to copywriting.