A press release is a formal company announcement intended to publicize your business.  They are best placed on your website and often distributed online through newswires like PRNewsire or BusinessWire.  The following are some developments you might want to announce: • Expanding your practice • Broadening your services • Making a notable hire • Joining a professional organization • Launching a new product or service • Signing a partnership deal • Announcing a successful year • Landing a big client

But do you really need to write a press release?  What’s in it for you? …