“I've added my logo and signature to each email that is sent out automatically with Marketing Essentials™, I like that it can be customized.”
- Thomas Clark
Thomas Clark, an estate and probate lawyer in Denver, CO needed to get his name out but doing his own marketing wasn’t working. He signed up with Yodle’s Marketing Essentials™ package and began seeing the benefits of the tools: “It’s painless to request client reviews and the photos are easy to manage, the interface is really easy to work with” he said.
Hi. My name’s Tom Clark. I grew up here in Denver. I’m a Colorado native. I served five years in the Navy, so part of the legal services I provide include veterans’ benefits. A lot of those are done Pro Bono.
My biggest marketing challenge before joining Yodle was just getting my name out there. After seeing the presentation from Yodle I really liked that I was able to track my own marketing and really get a snapshot of the real time return on investment.
I think everybody’s skeptical of marketing programs to begin with because you never know exactly what the return on investment is going to be. The Yodle dashboard is a tool I use almost every day. It allows me to track the leads that I’ve received, convert those to sales and I can also add contacts from my own database so that it really is a one-stop platform.
The Marketing Essentials™ are really an unexpected portion of the program when I first started. As I got in there I started uploading photos and extending offers. It’s a great way to keep my content fresh on the adversite and keep my results high so that people are finding me and clicking on my website.
I’ve added my logo and my own signature to each email that’s sent out automatically so that it’s much more personalized for my practice and for my clients.
I foresee using Yodle well into the future. It’s been an essential part of getting my practice up and running, and the returns I’ve seen are invaluable.
If I could give advice to a small business interested in Yodle I would tell them not to hesitate, jump right in. With all the tools Yodle provides you can tweak your program as you move along so that you’re getting the results you’re truly looking for.
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