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Interactive Marketing Specialist | Scottsdale, AZ, United States
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Department: Client Management
Overview
Yodle, a leading provider of local search advertising and online lead generation services to small and medium businesses is seeking a talented Interactive Marketing Specialists to create, implement, optimize and manage pay-per-click campaigns for our clients. This is a unique opportunity to manage campaigns for cutting edge local search marketing advertising solutions.
Responsibilities
• Be the point person for client communication
• Research, create, implement and manage client campaigns with Google, Yahoo!, MSN, Ask, MIVA, Enhance and others
• Identify proper landing pages, research/develop keywords and create titles and descriptions
• Analyze campaign data and adjust accordingly utilizing tracking and analytics solution to deliver maximum return on ad spend
• Identify areas of client’s website that can be improved
• Consistently work with all departments and management to ensure highest level of client satisfaction
• Keep abreast of latest industry products, services, information and trends
Qualifications
• 4 - 7 years search engine marketing industry experience or agency experience managing client relationships within a high-volume environment
• Direct experience with interactive marketing and media strategy, planning and campaign management
• Exceptionally organized self-starter who can work independently, execute quickly and move to the next task
• Strong interpersonal written and verbal communication skills
• Certified Google Advertising Professional is a plus
• Bachelor’s degree
Compensation
What we offer to you:
• An opportunity to further enhance your skills and refine your talent
• Competitive base
• Health/Dental benefits, 401 (K) plan
• Great work environment - we have fun!
• Accessible and open-minded leadership
• Opportunity to work with smart people and learn a lot about one of the fastest growing industries