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Interactive Marketing Specialist – New York, NY

Location:

New York, NY

Overview
Do you want to have a direct effect on the future success of a fast growing company? One that is experiencing 135% year over year growth in the fastest growing industry on the web?

If you have the talent and dedication to strive for excellence while also taking initiative in your respective position…Yodle is looking for you.

Yodle, a leading provider of local search advertising and online lead generation services to small and medium businesses is seeking a talented Interactive Marketing Specialists to create, implement, optimize and manage pay-per-click campaigns for our clients. This is a unique opportunity to manage campaigns for cutting edge local search marketing advertising solutions.

Responsibilities
• Be the point person for client communication
• Research, create, implement and manage client campaigns with Google, Yahoo!, MSN, Ask, MIVA, Enhance and others
• Identify proper landing pages, research/develop keywords and create titles and descriptions
• Analyze campaign data and adjust accordingly utilizing tracking and analytics solution to deliver maximum return on ad spend
• Identify areas of client’s website that can be improved
• Consistently work with all departments and management to ensure highest level of client satisfaction
• Keep abreast of latest industry products, services, information and trends

Qualifications
• 3 - 7 years online marketing industry experience or agency experience managing client relationships within a high-volume environment
• Direct experience with interactive marketing and media strategy, planning and campaign management
• Exceptionally organized self-starter who can work independently, execute quickly and move to the next task
• Strong interpersonal written and verbal communication skills
• Certified Google Advertising Professional is a plus
• Bachelor’s degree

Compensation
What we offer to you:
• An opportunity to further enhance your skills and refine your talent
• Competitive base
• Health/Dental benefits, 401 (K) plan
• Great work environment - we have fun!
• Accessible and open-minded leadership
• Opportunity to work with smart people and learn a lot about one of the fastest growing industries

About Yodle
Yodle is a Bessemer ventures funded company in the midst of a major national roll out that will grow our client base dramatically over the next several years. We provide search-engine advertising and online lead generation services to small businesses. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. We provide local businesses with a simple way to cost-effectively acquire more customers by advertising on the major search engines including: Google, Yahoo, AOL, Ask, and MSN.

Local Search is considered the new frontier in paid search marketing, the fastest growing area of both technology and advertising and the key driver of Google, Yahoo, and MSN. Over $100 billion is spent on local advertising in the U.S alone. $3 billion of that has already transitioned online. A significant opening exists to devise, build, and capitalize on this opportunity within the next 2-4 years.

Yodle Inc. is an Equal Opportunity Employer, and does not discriminate based on age, gender, religion, disability, marital status, race and also adheres to laws relating to non-discrimination on the basis of national origin and citizenship status.

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