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Senior Product Manager, Search Engine Marketing
New York, NY
Job Overview
Working at Yodle means being a part of something big. Our employees are a fundamental part of Yodle’s success. We are committed to hiring amazing people that are hungry to revolutionize the industry. Yodle is one of the fastest growing companies in the industry as recognized by INC 500 and American Business Awards. We reward hard work and offer a tremendous opportunity for career advancement. We offer daily breakfast, coffee, a fun and supportive work environment, and excellent benefits. Oh, and did we mention, we wrote the book on Local Online Advertising? Literally.
We are looking for a talented Senior Product Manager of Search Engine Marketing to join Yodle’s Product team. In this highly visible role, you will be spearheading the development of one of Yodle’s local online marketing products.
Responsibilities
• Take primary responsibility for product success
• Work with senior leadership to define product strategy, roadmap and milestones
• Analyze competitive landscape, create positioning and determine pricing to drive product-level go-to-market strategy
• Define and prioritize key personas and scenarios
• Lead a cross-functional team in an agile product development process
• Plan and execute product releases
• Assess sales data, website traffic patterns, and user behavior to inform product strategy
Qualifications
• 5+ years experience with online product management with profit responsibility. Development and/or marketing experience is a plus
• Significant experience working with usability and user interface designers and software developers
• Knowledge of major web technologies
• Excellent data analysis skills
• Excellent written and spoken communication and organizational skills
• Vision to connect product features to business results
• Ability to work in a fast paced environment and communicate results to management
• Ability to work on multiple projects with varying deadlines
• Experience with online advertising and/or SEO a plus
Benefits
What we offer to you:
• Competitive base
• Tuition assistance
• Health/Dental benefits, 401 (K) plan
• Accessible and open-minded leadership
• An opportunity to further enhance your skills and refine your talent
• Ability to work with and learn from smart people who are experts in their fields.
• Opportunity to solve unique problems in an fast growing industry that presents many interesting challenges.
• Great work environment - we have fun!
About Yodle
Yodle is a Bessemer ventures funded company in the midst of a major national roll out that will grow our client base dramatically over the next several years. We provide search-engine advertising and online lead generation services to small businesses. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. We provide local businesses with a simple way to cost-effectively acquire more customers by advertising on the major search engines including: Google, Yahoo, AOL, Ask, and MSN.
Local Search is considered the new frontier in paid search marketing, the fastest growing area of both technology and advertising and the key driver of Google, Yahoo, and MSN. Over $100 billion is spent on local advertising in the U.S alone. $3 billion of that has already transitioned online. A significant opening exists to devise, build, and capitalize on this opportunity within the next 2-4 years.
Yodle Inc. is an Equal Opportunity Employer, and does not discriminate based on age, gender, religion, disability, marital status, race and also adheres to laws relating to non-discrimination on the basis of national origin and citizenship status.
