Interactive Marketing Specialist

Scottsdale, AZ

Job Overview

Working at Yodle means being a part of something big. Our employees are a fundamental part of Yodle’s success. We are committed to hiring amazing people that are hungry to revolutionize the industry. Yodle is one of the fastest growing companies in the industry as recognized by INC 500 and American Business Awards. We reward hard work and offer a tremendous opportunity for career advancement. We offer daily breakfast, coffee, a fun and supportive work environment, and excellent benefits. Oh, and did we mention, we wrote the book on Local Online Advertising? Literally.

Yodle, a leading provider of local search advertising and online lead generation services to small and medium businesses is seeking a talented Interactive Marketing Specialists to create, implement, optimize and manage pay-per-click campaigns for our clients. This is a unique opportunity to manage campaigns for cutting edge local search marketing advertising solutions.

Responsibilities

• Be the point person for client communication
• Research, create, implement and manage client campaigns with Google, Yahoo!, MSN, Ask, MIVA, Enhance and others
• Identify proper landing pages, research/develop keywords and create titles and descriptions
• Analyze campaign data and adjust accordingly utilizing tracking and analytics solution to deliver maximum return on ad spend
• Identify areas of client’s website that can be improved
• Consistently work with all departments and management to ensure highest level of client satisfaction
• Keep abreast of latest industry products, services, information and trends

Qualifications

• 4 - 7 years search engine marketing industry experience or agency experience managing client relationships within a high-volume environment
• Direct experience with interactive marketing and media strategy, planning and campaign management
• Exceptionally organized self-starter who can work independently, execute quickly and move to the next task
• Strong interpersonal written and verbal communication skills
• Certified Google Advertising Professional is a plus
• Bachelor’s degree

Benefits

What we offer to you:
• An opportunity to further enhance your skills and refine your talent
• Competitive base
• Tuition assistance
• Health/Dental benefits, 401 (K) plan
• Great work environment - we have fun!
• Accessible and open-minded leadership
• Opportunity to work with smart people and learn a lot about one of the fastest growing industries

About Yodle

Yodle is a Bessemer ventures funded company in the midst of a major national roll out that will grow our client base dramatically over the next several years. We provide search-engine advertising and online lead generation services to small businesses. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. We provide local businesses with a simple way to cost-effectively acquire more customers by advertising on the major search engines including: Google, Yahoo, AOL, Ask, and MSN.

Local Search is considered the new frontier in paid search marketing, the fastest growing area of both technology and advertising and the key driver of Google, Yahoo, and MSN. Over $100 billion is spent on local advertising in the U.S alone. $3 billion of that has already transitioned online. A significant opening exists to devise, build, and capitalize on this opportunity within the next 2-4 years.

Yodle Inc. is an Equal Opportunity Employer, and does not discriminate based on age, gender, religion, disability, marital status, race and also adheres to laws relating to non-discrimination on the basis of national origin and citizenship status.